The original script (below) was to have two Garda bomb disposal guys at a high pressure scene. One of them gets cranky about always having to be the guy who cuts the wires and they squabble as the bomb ticks. That didn't fly. But the other, more important plan was to get people to connect that hunger feeling to needing Just Eat and to connect Just Eat to Ireland. Cue: the DART.
Please scroll down to see the full campaign.